Empowering Teams & Data. AI-Native Solutions for Breakthrough Results.

Human Potential Amplified

IdendefAI (eye-DEN-ti-fy)

Our name itself reflects our core vision: Identify + AI = IdendefAI. We believe the true power of AI lies in its ability to identify and unlock the hidden potential within your data and teams, working alongside people to complement and amplify human potential.

Our mission is to help you break down information silos, foster seamless collaboration, and uncover hidden insights that fuel innovation and efficiency. We craft secure and intelligent AI-native solutions designed to empower organizations to achieve breakthrough results.

IdendefAI Vision Mission scaled
Our Values

Our Core Values

Our unwavering values guide every decision and action, defining our approach and commitment to you. These core principles ensure exceptional results and a commitment to quality that our clients can trust.


Building trust with highest ethics


Unlocking results via teamwork


Valuing our team, clients & partners


Building trust through transparency


Equipping & enabling potential


Embracing creativity & change

Our Team

Meet Our Team

Meet the dreamers, the doers, and the driving force behind our ever-evolving vision.

Michael Siebold BW

Michael Siebold

Michael, a cofounder and legal expert, brings over 30 years of international experience. He is the founding partner of ARNECKE SIEBOLD & a senior partner at ARNECKE SIBETH DABELSTEIN. He holds civil law degrees from Germany & Canada and currently serves his fourth 3-year term as Chairman of the Board of Arbitration of the LSB Hessen. He is the President of DKG Deutsch-Kanadische Gesellschaft & serves as Chair emeritus of INTERLAW.

Vijay BW

Vijay Raghunathan
Technology & Operations

Vijay, a co-founder responsible for technology and operations, brings over 20 years of leadership experience across startups and large enterprises in various countries and cultures. His background encompasses the Telecom, FinTech, and IT industries, offering a diverse range of expertise. Globally recognised as a top thought leader and influencer in Blockchain & Emerging Technologies, Vijay has authored books on Blockchain, Artificial Intelligence, and Digital Twins.

Tarek BW 2

Tarek Elhousseiny
Vice Chairman

Tarek, a co-founder focusing on business development, brings over 30 years of expertise in financial services. With leadership roles in prominent companies such as Visa and American Express, he has spearheaded the establishment of credit bureaus in the CEMEA market through strategic partnerships with financial institutions and regulators. Under Tarek's guidance, electronic payment processing was introduced across markets, including Africa and the Eastern Mediterranean regions.

Tobias BW

Tobias Bauer

Tobias, a cofounder overseeing finance, brings a wealth of experience in finance and international business. With a strong track record of successfully managing global companies, he excels in areas such as setting up local entities, ensuring tax compliance, and adapting to diverse cultures. Tobi's extensive 20+ years of expertise cover a wide range of skills, including compliance, M&A, HR, processes & controls, treasury, contract management, and controlling.

Steffen BW

Steffen Schubert
Strategy & Governance

Steffen, a co-founder and seasoned corporate governance expert with over 35 years of experience, spearheads our governance initiatives. His profound expertise lies in capital markets and corporate governance. Steffen has occupied esteemed positions, including the role of founder CEO at DIFX (now NASDAQ-Dubai), CEO at EASDAQ, and MD at the Bavarian Stock Exchange. Through these roles, he has solidified his standing as a respected and accomplished leader in the field.